Salesforce and Google have announced a major expansion of their strategic partnership, delivering choice in the models and capabilities businesses use to build and deploy AI-powered agents. In today’s constantly evolving AI landscape, innovations like autonomous agents are emerging so quickly that businesses struggle to keep pace. This expanded partnership provides crucialRead More…
Salesforce has announced plans to invest $500 million in the Kingdom of Saudi Arabia, building on its commitment to innovation and economic growth in the region. The investment also aims to spur workforce development through AI skilling and expand Salesforce’s local partner ecosystem to support local businesses. The announcement, made atRead More…
Integrated Diagnostics Holdings (IDH), an Egypt-based pan-regional provider of diagnostic services, is deploying Salesforce Customer 360 to digitally transform its operations, including its more than 600 labs and diagnostic centres across the Middle East and Africa. The move will enable IDH to raise its efficiency and agility, gain full visibilityRead More…
Salesforce has announced plans to expand its presence in Saudi Arabia with a new regional headquarters in Riyadh. Salesforce also announced plans to partner with IBM to open a Center of Excellence in Riyadh. Separately, it pledged to provide upskilling opportunities to 30,000 Saudi citizens by 2030. These investments underscoreRead More…
Ninety-one percent of small and medium businesses (SMBs) with artificial intelligence (AI) say it boosts their revenue, according to a new Salesforce survey. The global data, gathered from 3,350 leaders of SMBs, highlights how forward-looking businesses are using AI to drive growthRead More…
Salesforce has released the new Small & Medium Business Trends report, sharing insights from 3,350 leaders from small and medium-sized businesses (SMBs) across 26 countries — including 75 from the UAE. The new report highlights how forward-looking SMBs are using AI to drive growth amid the meteoric rise of autonomous AI agents.Read More…
Thierry Nicault, area vice president and general manager of Salesforce Middle East, emphasizes AI’s transformative potential across industries, highlighting Salesforce’s Agentforce platform. By adopting AI agents, CIOs can address challenges, enhance efficiency, and redefine business operationsRead More…
Salesforce’s latest State of the AI Connected Customer research reveals consumer trust in companies is at a record low and that AI is raising the stakes for brands. Today, 60% of consumers believe that advances in AI make trust even more important. And with AI agents on the rise, the findings point to realRead More…
Salesforce has officially inaugurated its new office in the UAE located in Dubai Internet City. The company’s expansion in Dubai is part of its commitment to support AI innovation, customer success and growth in the UAE.Read More…
Salesforce and NVIDIA today announced a strategic collaboration to develop advanced AI capabilities for the enterprise with autonomous agent and interactive avatar experiences. The companies will work together to deliver optimized predictive and generative AI workflows by bringing together the NVIDIA AI platform, which includes accelerated computing and AI software, withRead More…
Salesforce Ventures is announcing a new $500 million AI fund, bringing its total commitment to AI innovators to $1 billion in the past 18 months. The fund doubles down on Salesforce Ventures’ backing of high-growth companies and visionary founders charting the future of AI, driving market-shifting innovation, and delivering strong returnsRead More…
Salesforce announced new AI models, including xGen-Sales, a proprietary model trained and designed to power autonomous sales tasks with Agentforce, and xLAM, a new family of Large Action Models designed to handle complex tasks and generate actionable outputs.Read More…
